OUR PURPOSE
Red Fin is all about bringing something fresh and exciting to cider. We wanted to make something that's a bit different from your usual. Something modern and super refreshing. Think awesome flavours like Meloncherry – made for those folks who like to try new things and just chill out. Plus, we're trying to do our part for the planet, which is important to us.
We're kind of hanging out in this cool spot between the classic ciders and the super-popular ones, taking a little bit of inspiration from the craft beer scene. We think it makes for a really unique and tasty cider.
OUR PROMISE
Red Fin Cider will expand the cider landscape by attracting new people to the world of cider with product attributes that excite and refresh. We will do this whilst resonating with the values and preferences of todays modern socially conscious drinker.
We're doing that by really paying attention to what you're all about – what you care about, what you love.
The 5 Pillars of Red Fin:
• Authentic and Transparent
• Sustainable and Ethical
• Digitally integrated and convenient
• Considered in your Personal Well Being and Health
• Embracing Diversity
OUR VALUES
Hey, so here's how we see Red Fin. We're really trying to build something that lasts, something that's more than just a drink. That's why we're super focused on what you guys want. We've got these five core values, and we stick to them, no matter what. It's like our promise to you. And, you know, at the end of the day, it's all about taste. We want you to genuinely enjoy every sip. That's the most important thing to us.
Cider Red(e)fin(ed)…